Creating timeless brands since 2006.
I’m Helen, a UK-based brand designer who believes in the power of simplicity.
Lelou is a boutique branding studio working closely with founders to build clear, lasting brands.
I specialise in naming, brand identity, rebranding, packaging, and online shops for thoughtful, founder-led businesses.
NAMING, LOGO, BRAND IDENTITY
NYRA
Bespoke events & corporate gifting with Mediterranean elegance.
RE-BRANDING, PACKAGING, ONLINE SHOP
GOOD FERMENTATION
Fermentary producing kimchi and kombucha in Surrey, UK.
Helen has an amazing knack for listening and understanding our goals, bringing them to life with her unique touch. She not only captures our vision but also provides valuable advice on brand positioning.
Her wealth of experience shines through in her work, showcasing a solid foundation for her creative decisions.
We're grateful for Helen's ongoing support and eagerly anticipate more successful ventures together.
Cheers to an ongoing partnership!
Annika Pieridou, Co-Founder
"Working with Helen was a pleasure. She listened to all the feedback and questions,
and worked really hard to deliver the best product possible.
She made sure that I was happy with every single detail of the design
and kept the work extremely professional.
Alina Roumelioti, Event Coordinator
SOME BIG BRANDS
I HAD THE PRIVILEGE TO WORK WITH
© 2025 Lelou - Helen Amygdalaki. All Rights Reserved.
© 2026 Lelou. All Rights Reserved.